Principles of jewellery window display

1：Consider the customer's line of sight: 

naturally it looks  from up to down when we see something, Therefore, to seize the visual focus, in order to capture the customer's line of sight.

2：Clear display of goods:

 make sure the customer understand the design of jewelry, material, wear feeling.

3：Simple composition: 

the number of jewelry in the window space should not be too much, the type and color should not be too complex, simple composition. It is persuasive to focus on the goods you want to be seen

4：The importance of blank 

Make jewelry stand out from so many jewellery. Appropriate blank is important because it cuts off everything else and focuses attention on the jewelry to be highlighted。